Our founder

Francky Pierre-Paul

Founder & CEO, A Different Shade Of Love

He was homeless as a teenager in the same county where he now runs outreach.

Francky Pierre-Paul, founder and CEO of A Different Shade Of Love.

The one thing he asks

He asks people to say hello before they reach for their wallet.

If you see somebody holding up a sign, instead of pulling out money out your pocket, have a conversation and ask them their name.

— Francky Pierre-Paul, WPTV

His own graphics

A white card with black type reading: all roads eventually lead back to the interests you had as a child.
Francky Pierre-Paul
A black card with white type reading: Be picky, everything you want exists.
Francky Pierre-Paul
A black card with white type reading: GOTTA SHOW ME.
Francky Pierre-Paul

01

Age 16

The kid who hid it.

He was kicked out of his home at 16. For his last years of school he was couch-surfing and sleeping on park benches in Palm Beach County.

He went to class and told no one.

I grew up where everyone knew Francky as being the class clown or funny kid. But that was my mask that I hid behind where I felt like if no one knew what I was going through, no one would judge me.

— Francky Pierre-Paul, WPTV

02

The bench years

What sleeping on benches did to him.

It was demoralizing. I hated it, and I hated myself.

— Francky Pierre-Paul, Palm Beach Illustrated

That is what homelessness does that a photograph cannot show. It is also why this organization spends its money on quality goods instead of whatever is left over.

03

The turn

It started with a song.

His turnaround did not begin with a program, a caseworker or a grant. It began with a gospel record: "Amazing" by Hezekiah Walker.

It all started with a song, "Amazing" by Hezekiah Walker.

— Francky Pierre-Paul, WPTV

A decade later he had a home, a wife, kids, a job and purpose. He was working full-time and taking college classes. And he could not stop thinking about the people still sleeping in the park.

A person standing behind a keyboard in a studio, one arm raised.
Music is still where he goes, and now a lane he is building for the next generation.Francky Pierre-Paul

04

John Prince Park

The first Trade-In.

He started collecting donated clothing and giving it away in John Prince Park, in Lake Worth Beach. He called the events "Trade-In."

Neighbors came for a new look, and what they got along with it was the thing he had been missing at 16: someone who did not ask them to prove anything.

He was doing this before there was an organization or a name. By the summer of 2019 a local news crew had noticed, and he was already talking about the nonprofit he planned to start.

05

October 2019

A name for it.

In October 2019 he incorporated A Different Shade Of Love in Florida.

I chose to serve a population that tends to get looked over because the perspective is that they are lazy and refuse to work or they are bums, alcoholics and lack a sense of direction. I started A Different Shade of Love to show their perspective and to share their stories.

— Francky Pierre-Paul, Phelps Media Group

He worked full-time, took classes, and had a wife and kids. The org started as the thing he did with whatever was left of his week.

06

2020

Outreach through the pandemic.

Five months after the org was incorporated, the world shut down. Francky says nearly every nonprofit serving homelessness in Palm Beach stopped going out.

He took tents, meals and water into the park, where the people nobody was allowed near were still living.

The tribe is getting bigger. In the moment of pandemic, we're not scared. We're asking how can we come together to help.

— Francky Pierre-Paul, WPTV

Recognition

Awards and honors.

  • American Hero

    NewsNation

    February 2022

    National segment on his work with our homeless neighbors.

  • Hometown Hero

    Palm Beach Illustrated

    January 2022

    Profile of the man behind A Different Shade Of Love.

  • Hometown Hero

    CBS12 News

    January 2022

    Morning-show feature on a mission to help our neighbors.

  • Fellow, Class of 2020

    New Leaders Council Palm Beach

    2020

The work.

  • Folded shirts and printed cards laid out on a table for a distribution.
  • Frozen turkeys stacked in netting, ready for the Thanksgiving drive.
  • A van loaded with orange drawstring bags printed with a project logo.
  • Stacks of filled purple drawstring bags packed for a shelter visit.
  • Turtle hatchling tracks across sand and seaweed on a beach.
  • A hand holding a trophy at a community showcase.
  • A pile of orange drawstring bags printed with a project logo.
  • A colourful heart-shaped artwork mounted on a wall.

If I can change one soul before I leave this earth.

That is the bar he set for himself.

If I can change one soul before I leave this earth, then I feel like my job here while I'm just passing by is not null and void.

— Francky Pierre-Paul, CBS12

From Glory to GLORY